Problem: AbbVie needed a standout, in person experiential activation for the Skyrizi campaign rather than a static booth.

• Robyn, Senior Front-End Developer & Designer
• 1 back-end developer

Process: Led front end development and design of an immersive, gamified brand experience for AbbVie's Skyrizi campaign, collaborating with a backend developer to deliver an experiential marketing environment.

Navigated pharma marketing compliance throughout the build, including legal and regulatory review of every screen and the required safety information, before anything could go live.

Outcome: Gave AbbVie a standout, immersive, gamified experiential marketing activation for the Skyrizi campaign, replacing a static trade show booth.

• Bootstrap
• Thymeleaf
• HTML5
• JavaScript
• Adobe XD
• Photoshop
• Illustrator
• Animation
• Graphic Design
• Interactive Design
• Git